SEGA & PowerA Launch Sonic Gaming Gear: Controllers, Cases & More!

SEGA, the gaming giant that brought us the iconic Sonic the Hedgehog franchise, is joining forces with PowerA, a renowned name in licensed gaming accessories, to create a thrilling lineup of Sonic-themed third-party gaming gear. This dynamic partnership is set to revolutionize your gaming experience this summer.

SEGA of America, Inc. and PowerA are set to unveil an array of exciting products designed for Sonic aficionados. From controllers to protective cases, they’re bringing the world of Sonic to your gaming setup. The initial product launch, starting today, includes controllers compatible with Nintendo Switch and Xbox Series X|S, a specially branded Nintendo Switch Protective Case, and a nifty TriFold Game Card Holder designed for Nintendo Switch cartridges.

Why This Partnership Matters

Akio Strasser, PowerA’s Senior Global Marketing Director, expressed the team’s enthusiasm for the collaboration: “As devoted fans ourselves, the PowerA team is beyond thrilled to partner with SEGA to infuse the world of Sonic the Hedgehog into our controllers and accessories. With over three decades of Sonic adventures and multiple generations of gamers enjoying this franchise, we are ecstatic to give these beloved characters a tangible presence on our gaming accessories.”

Unveiling the Lineup

PowerA is all set to make waves with its exciting product launch on August 8, 2023. These items will be available for pre-order or purchase on the official PowerA website and other select retailers:

  1. Enhanced Wired Controller for Nintendo Switch – Sonic Boost: Elevate your gaming experience with this Sonic-inspired controller, built for precision and speed.
  2. Protection Case for Nintendo Switch – Sonic Peel Out: Designed for the OLED Model, Nintendo Switch, and Nintendo Switch Lite, this protective case showcases Sonic’s iconic “peel out” move.
  3. TriFold Game Card Holder – Sonic Kick: Keep your Nintendo Switch cartridges organized and secure with this sleek TriFold Game Card Holder, featuring Sonic’s signature “kick.”
  4. Advantage Wired Controller for Xbox Series X|S – Sonic Style: Dive into your Xbox games with this Sonic-infused controller, combining style with performance.

SEGA’s Take on the Collaboration

Michael Cisneros, Associate Director of Licensing at SEGA, shared his excitement: “Sonic is a global gaming legend, instantly recognizable and loved by millions. We’re thrilled to join hands with PowerA to bring this fantastic lineup of gaming accessories to fans worldwide. Whether you’re gaming at home or on the move, we’re confident that these accessories will become an essential part of your gaming arsenal.”

In Conclusion

With this groundbreaking partnership, SEGA and PowerA are delivering a gaming accessory lineup that’s not just functional but also a testament to the enduring legacy of Sonic the Hedgehog. Get ready to level up your gaming with these remarkable Sonic-themed accessories, available for pre-order or purchase at the official PowerA website and select retailers. To stay in the loop and discover more, visit It’s time to bring Sonic’s world to your gaming realm!

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